Papers:

[1]Liu Jianmei. Empirical Study on Impacts of Social Communication on Young People’s Brand Loyalty ——The mediating effect of Brand Association and Brand Image. Research on Economics and Management, 2012（6）：104-110.
[2]Liu Jianmei,Yu Xiaoyun,Han Na. Research on Brand Internationalization for Listed High-Tech Enterprises in Beijing. 2014 International Conference on Information Technology and Management Engineering.
[3]Liu Jianmei.The research of misunderstanding and countering of Chinese enterprise culture building．2012 International Conference on Management Innovation and Public Policy.
Monograph:
[4]Liu Jianmei.The Impact of Corporate Social Responsibility on Brand Equity of Enterprise，Beijing Institute of Technology Press，2012.